Monday, 10 May, 2021
Wine & Food Tourism Conference
Topics included:
Marketing and storytelling
What will post-lockdown campaigns look like?
Direct sales - how can small businesses gear themselves for more business?
The disrupted buying cycle. How should we package and sell wine tourism?
The session was moderated by Mariette du Toit-Helmbold from Destinate.
Panellists:
Mashudu Modau, Founder Lutcha & Compass Africa
Kash Bhattacharya, Budget Traveller
Felicity Carter, Editor in Chief, Meininger’s Wine Business International
Malu Lambert, Wine Writer
Pamela McOnie, Cape Fusion Tours
Marybeth Bentwood, Wine Marketer, Chile